Price Is What You Pay. Value Is What You Get.

I just need some good night-time reading.

Something soothing to send me softly to sleep, and wake me up, fresh and smiling.

So I’m thinking this would be a great book to snooze off to.

The fact that it’s hilarious is just an added bonus.

It’s a collection of great fairy tales I keep hearing all the time, as they pass through the grapevine.

They actually serve as a cool reminder of how we are the leaders in the fitness niche here, and why others try to follow us.

Which is spot on for me. I can rock that.

Imitation is, after all, the sincerest form of flattery, aye?

The only disturbing part is the fact that some people keep believing that they can get quality and cheap in the same breath.

That’s kinda like still believing in Santa Claus when you are old enough to be a grandparent.

But hey, different strokes for different folks.

Some places just want to be as cheap as they can, so they stuff their premises with as many people as they can fit.

That’s fine.

Cheap can also be a working model like any other – entire industries have been built around cheap.

So go ahead and knock yourself out if that is what works for you.

I just happen to operate on a different level.

I believe in quality.

I relish giving attention.

I value relationships.

I just want to work exclusively with those people who believe in investing in themselves.

You can get none of these fundamentals with the cheap model – it’s just impossible to deliver.

The best clients in the world are those who deeply desire to grow and change, and realize they NEED a coach and a mentor to do this.

They are the ones who believe in what we are doing, and need it and desire it madly!

Because they KNOW they are worth it.

After all, it is a moot point that going at it alone is just plain stupid.

A waste of time and an exercise in failure you cannot afford to indulge in.

I am guessing that the whole point of actually doing something is to have it work for you, right?

Doing something and setting it up to fail is…well, a few nuts short of a Christmas cake.

The clients we LOVE are those who roll their sleeves up, appreciate what we do for them, who can see that it’s for their own good.

Even when I am telling them what they NEED to hear, rather than what they WANT to hear.

(Oh yes, most people HATE this part – it’s how they react to it that will make the difference between success and failure).

Huge difference here.

Remember, I am here to work WITH you.

Not FOR You.

You are going to need to put the work in.

I am not here to titillate your ego – I’m here to guide you to the best version of yourself you will ever become.

Now that’s a journey that’s worth investing in.

It’s going to take time, patience, effort, and a good dose of sweat and tears too.

The ones who know it all, and who want it for pennies, are not for me.

Sorry kiddos.

I just wanna rock with the other rockstars.

And, if YOU are completely committed to change – that makes YOU a rockstar.

When I say “change” I mean evolving who you are, how you feel and how you look.

Happiness comes in that order of transformation.

And I will bust my ass and do my damnedest to get you where you deserve to be.

Whatever it takes, I’ll walk with you.

So, if you want to stop burning your most expensive asset away, get in touch RIGHT NOW on info@bfgozo.com or message us us on Facebook and we will be delighted to talk to you.

In the meantime, let’s get back to some more funny fairy tales.

Love the smiling ZZZs!

 

 

 

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